Brands are often seduced by ‘scale’ when it comes to social media. But brand fit, authenticity, and, of course, results are more important than size.

For example, micro influencers have the advantage of being able to tap into niche markets and help brands target savvy, skeptical audiences in authentic and engaging ways.

Thus, our approach to influencer marketing looks at each type of influencer and recommends a strategy that is tailored to your brand, works with your budget and delivers real, tangible results.